Templates & Tools
· Protocol: ASSET-LIBRARYTemplates, calculators and checklists from real mandates.
Not a content-marketing giveaway pile: these are the working documents we use to diagnose, plan and steer marketing inside mandates. Free templates for fast diagnostics, premium assets for full steering.
Assets: 9
- FreePlanning
90-Day Marketing Plan (Template)
The plan your leadership team will actually read.
Coming soonView details → - FreeDiagnostics
Funnel Audit Checklist
38 checkpoints where leads and revenue quietly leak.
Coming soonView details → - FreeBudget
Marketing Budget Calculator
Derive budget from revenue target and CAC — not from gut feel.
Coming soonView details → - FreeGovernance
Agency Scorecard
Score agency performance before you renew or replace.
Coming soonView details → - FreeLead Generation
Lead Quality Framework
Define what a good lead is — before buying more of them.
Coming soonView details → - Premium · 149 €Controlling
Marketing KPI Cockpit
A reporting layout that forces decisions.
Coming soonView details → - Premium · 89 €Decision
CMO Cost Comparison Model
In-house CMO, agency, freelancer or fractional — calculated.
Coming soonView details → - Premium · 199 €Diagnostics
Revenue Leakage Workbook
The diagnostic that shows where revenue disappears between systems.
Coming soonView details → - Premium · 129 €Organisation
Marketing Org & RACI Blueprint
Roles, cadence and ownership for a team that delivers without you.
Coming soonView details →
Templates & Tools
You don't need the template — you need it executed?
Templates solve clarity problems. When the problem is execution and ownership, a mandate is the faster route.