Preview from the “Growth Bottleneck Diagnostic” workbook

Preview from the workbook

Original view from the file – with example data, no client data.

XLSX · FREEDelivery & control

Growth Bottleneck Diagnostic

32 evidence-based checks show which system actually blocks growth.

Decision

Which system is actually blocking growth.

File type
XLSX (Excel, Google Sheets, Numbers)
Language
German workbook · English edition in preparation
Working time
approx. 90 minutes
Modules
6 worksheets
Access
Free · after a short request
Data
Example data included – replace it with your own
Get updates

If the tool exposes a leadership or ownership bottleneck: consider a bottleneck call.

  • Free entry points
  • Premium systems with perpetual license
  • Built for real decisions

Eight domains – offer, traffic, funnel, lead quality, sales, retention, data and leadership – assessed through 32 checks. Every score requires an evidence source, otherwise it does not count. The output is a ranked bottleneck map plus a 30-day action plan.

Modules

  • Bottleneck Map
  • Diagnostic: 32 evidence-based checks
  • Domain: funnel & conversion
  • Domain: lead quality & sales handover
  • Domain: revenue leakage & retention
  • Action Plan: 30 days

What the workbook produces

  • 32 checks across eight system domains
  • Evidence required per check – opinion is not a finding
  • Ranked bottleneck map instead of a task list
  • Funnel, lead quality and revenue leakage as modules
  • 30-day action plan with an owner per action

Who it's for

  • CEOs with flat growth despite budget
  • Marketing leads ahead of the next planning round
  • Teams that must name causes instead of symptoms

Use it when

When traffic and budget are stable but revenue or lead quality is not.

Limits of this tool

Without access to analytics, CRM and sales data the ranking is not reliable.

The decision this tool clarifies

You name the one bottleneck blocking growth – evidenced, not assumed.

The tool is enough when …

  • You have access to analytics, CRM, reports and contracts.
  • One person can spend two to three days on it.
  • You can turn a finding into an action yourselves.

Marketing leadership makes sense when …

  • The diagnosis surfaces several bottlenecks at once – with no clear order.
  • Every department reads the same number differently and nobody decides.
  • The root cause sits in the offer, sales or leadership, not in the channel.

Related tools

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Every tool is a working template with example data – no client data, no confidential figures.